Bob Montana should probably be given credit for creating the classic ARCHIE style but Dan DeCarlo popularized it on a host of features at Timely/Atlas including MY FRIEND IRMA and SHERRY THE SHOWGIRL. Al Hartley continued it on MILLIE THE MODEL and Stan Goldberg picked it up for the late 1950's series, KATHY, seen here. The latter three artists would, of course, all end up at Archie eventually and Goldberg is, in fact, STILL drawing for Archie every single month.
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